Wednesday, March 21, 2012

Alfred E. Neuman for Roosevelt

Sure - I'm for Roosevelt

If you are opposed to the Third Term send these to your friends.  15 cards for 25 c.  Send coin or stamps.  Send to....


- - - - - - - - - - - - - - -

Alfred E. Neuman is the fictional mascot and cover boy of Mad magazine.

Since his debut in Mad, Neuman's likeness, distinguished by jug ears, a missing front tooth, and one eye lower than the other has graced the cover of all but a handful of the magazine's 500 issues. His face is rarely seen in profile; he has virtually always been shown in full frontal view, directly from behind, or in silhouette. Harvey Kurtzman first spotted the image on a postcard pinned to the office bulletin board of Ballantine Books editor Bernard Shir-Cliff. "It was a face that didn't have a care in the world, except mischief," recalled Kurtzman.

Neuman's image was also used negatively, as a "supporter" of rival political candidates, with the idea that only an idiot would vote for them. In 1940, those opposing Franklin Delano Roosevelt's third-term reelection bid distributed postcards with a similar caricature bearing the caption, "Sure I'm for Roosevelt"

No comments:

Post a Comment